Volvo is celebrating the start of its fourth Ocean Race by releasing special edition models of its V60, XC60 and XC70 in the UK. The cars will be available to order starting in April, with the first deliveries expected to take place in July.
Engine options are yet to be determined, but the cars will have special interiors in sail-reminiscent off-black or beige, and the seatbacks come embossed with the Volvo Ocean Race logo. There will also be two special exterior colors available, dubbed “Volvo Ocean Blue II” and “Electric Silver.”
Along with the seats, the door panels and cargo covers get the Ocean Race treatment, with special script and stitching. If that isn’t enough Nautical madness for you, you can rest your Sperrys on a set of textile sail-inspired floor mats to cap it all off.
Volvo is expecting to move about 7,500 of the special editions per year, targeting England, Germany and Italy in particular. No word yet on pricing or whether the cars come with a stuffed parrot for full-on pirate effect.
[Source: Volvo]
PRESS RELEASE:
VOLVO OCEAN RACE LIMITED EDITIONS - THREE MODELS INSPIRED BY THE WORLD’S MOST CHALLENGING SAILING RACE
The Volvo Ocean Race is the world’s most grueling sailing adventure, testing the sailing prowess and human endeavour of its participants and competing in all four corners of the globe. To celebrate the start of the fourth Volvo Ocean Race, Volvo Cars have launched three limited edition models specifically designed with the sailing adventure in mind. Design details inspired by life on board a boat help distinguish these models from their standard counterparts with unique interior and exterior refinements.
Launched at the Geneva Motorshow, three of Volvo’s models will be available in the UK with this special Ocean Race inspired specification, allowing customers to own a piece of Volvo’s involvement in the world’s most challenging of sailing events.
The Volvo Ocean Race Editions will be available to order in the new Volvo V60, XC60 and XC70 from April 2011 with customer cars expected to be delivered in July 2011. Engine availability and pricing have yet to be confirmed in the UK.
Customers can choose between two luxurious exterior colours, Volvo Ocean Blue II or Electric Silver, in conjunction with the sail-inspired leather upholstery in off-black and soft beige with embossed Volvo Ocean Race Logo on the backrest of the front seats.
Other features are the uniquely designed aluminium wheels, chromed detailing and the Volvo Ocean Race emblem on the front wings.
Inside the car, the seats and door panels feature an added level of craftsmanship. The load cover displays the Volvo Ocean Race logo in print with stitching and sheet detailing, there are textile floor mats with clew-inspired (lower corner of a sail) details in aluminium and the tread plate in aluminium is embossed with the text “Volvo Ocean Race”. In addition, the Human Machine Interface start-up display shows the Volvo Ocean Race logo and text.
Volvo Cars estimates to sell about 7,500 cars globally. The four largest markets are expected to be Germany, Sweden, Great Britain and Italy. Other markets outside Europe that will be involved in the race will also sell the Ocean Race Editions.
Facts about the race:
The Volvo Ocean Race is the world’s most gruelling ocean adventure. An extreme race that consists of 9 legs. The Volvo Ocean Race starts in Alicante on October 29 and finishes in Galway, Ireland, on July 7, 2012. The Volvo Ocean Race will also stop in Cape Town (South Africa,Abu Dhabi (United Arab Emirates), Sanya (China), Auckland (New Zealand), Itajaí (Brazil), Miami (the USA), Lisbon (Portugal) and Lorient (France). The event also includes exciting inshore races in all the ports.
For more detailed information about the Volvo Ocean Race, visit http://www.volvooceanrace.com/
